by Brooks Manley | Mar 22, 2022 | Uncategorized
Budgeting for digital marketing services is a nearly impossible task. If you’ve ever tried to outsource digital marketing or budget for marketing work, you’ve probably asked some of these questions: Should I go with a freelancer or an agency? Should we consider...
by Brooks Manley | Feb 28, 2022 | Uncategorized
Do you ever feel like you’re putting out a lot of content – on your blog, your social media channels, your email campaigns – but not getting the returns you envisioned? And worse yet, you’re spending a ton of time on it? You need an approach to content strategy that...
by Brooks Manley | Jan 31, 2022 | Uncategorized
At the heart of all of your sales and marketing activities is a proposition. You are offering something in return for their money. Every business has a selling proposition, but not all businesses have a unique selling proposition (USP). With so many options in the...
by Brooks Manley | Jan 10, 2022 | Uncategorized
The education sector gets more and more competitive with each passing year, while parents’ expectations for the application and enrollment process continue to rise. Yet you still need to bring in new students each semester. And to do so, you need to constantly be...
by Brooks Manley | Dec 13, 2021 | Uncategorized
If you Google the question, you’ll see this is a hotly debated topic. Many agencies here in Singapore have an opinion. Some will say the average cost per click is $2.32 SGD while others say it’s $0.93 SGD. Though these numbers aren’t drastically different, there are...