Build a Presence on the Fastest Growing Social Network in the World
There was a time when TikTok was only being used by dancing Gen Zers, but those days are over. TikTok is the fastest growing social network in the world, being used by a wide range of people across many demographics, occupations, and interests. TikTok’s reach is next to none.
TikTok Marketing Agency in Singapore
The time is now to begin marketing on TikTok, growing your brand, and reaching new audiences. Its algorithm is second-to-none at recommending relevant videos for users, and countless accounts have taken advantage and gotten in early. Don’t wait any longer.
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Why Build a TikTok Presence?
- TikTok is Growing Rapidly
- TikTok Isn’t Just for Teens
- Users Make Purchase Decisions on TikTok
- The TikTok Algorithm is Made for Fast Growth
TikTok is currently the sixth most widely used social platform in the world, but it continues to grow, and will likely jump into the top 3 soon. It has over 1 billion monthly active users across the globe, and it’s not slowing down. For brands looking to grow, the potential to reach new and existing audiences is massive.
Sure, when TikTok first launched in 2016, its user base was made up mostly of teens. It probably wasn’t on your list of marketing initiatives back then. But times have changed. The demographics on TikTok may still lean younger, but in Southeast Asia, almost half of all users are older than 34.
TikTok isn’t just for watching funny videos. In Singapore, 46% of users come to TikTok to discover brands and research products (data from TikTok). 38% have made purchase decisions based on TikTok ads and 31% based on recommendations or comments seen on social media (data from TikTok). TikTok is an extremely viable platform for growing brand awareness, generating leads, and nurturing prospects.
The TikTok algorithm is powered by machine learning to give users hyper-relevant videos to watch based on their history and engagement. This personalised feed pops up right when users open the app, which keeps users on the app for long periods of time. This makes it more likely users will discover new accounts they aren’t already following, making it the perfect platform for quick account growth.
How We Help Brands Build Strong TikTok Marketing Campaigns
TikTok allows you to reach new people all over the world. Any successful TikTok marketing strategy begins with developing that audience. We craft buyer personas based on your ideal customer profile and work with you to identify where these prospects are on TikTok and how to reach them.
Once we’ve identified your target audience on TikTok, we begin developing a content strategy: choosing pillars to focus on, determining the types of videos we’ll create, building a content calendar, and establishing a posting schedule.
Content and TikTok Video Development
Our creative team develops high quality, engaging TikTok videos that resonate with your audience and make your brand stand out. We utilise a wide range of in-app features and stay up to date on all the latest TikTok trends.
Reporting, Evaluation, and Improvement
We’re constantly working to improve your campaign, reach more people, and drive more results. Our team will regularly assess and evaluate progress, and make adjustments to ensure your content is performing as well as possible.
As your target audience begins engaging with your content, leaving comments, and enquiring about your product or services, our team will actively engage and respond on your behalf, in your brand voice. We ensure your community is engaged and nurtured.
TikTok Advertising to Accelerate Growth
On top of offering organic TikTok growth services, we also help clients run paid ad campaigns on TikTok, allowing you to supplement your organic efforts and accelerate your growth on the platform.
Rapid Growth → Happy Clients
“Throughout the last 12 months, I was very impressed with Brew’s social media content. I found them very creative and funny. Plus, their monthly reports are very detailed, unlike my previous agency. The increase in engagement of our social media accounts, and the quality of work have been fantastic. I am very happy to work with Brew.”
“Brew’s approach from the day they took over the account helped us to reach good results much faster. Since our first month with Brew, our performance marketing has grown by 45% (no. of conversions), and we have also built a healthy performance marketing foundation for further growth throughout the year.”
Tiktok Marketing FAQ
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