by Brooks Manley | Sep 16, 2022 | Uncategorized
We’re in a B2B pickle. Our sales reps hold about 5% of the buying process attention, there’s an ever-increasing number of stakeholders to convince, and the funnel has changed. So, we reverse the process instead of opening our sales nets wide to everyone. We use...
by Brooks Manley | Sep 9, 2022 | Uncategorized
A well-oiled marketing-sales handoff process leads to a bottom-heavy, three-stage marketing funnel which ends with a closed deal – the holy grail of all marketing automation efforts. The mid-of-the-funnel is a key indicator of customer engagement and a barometer of...
by Brooks Manley | Aug 26, 2022 | Uncategorized
Singapore has been and remains ripe with digital marketing opportunities for businesses of all shapes and sizes. If you operate in Singapore and haven’t already shifted a significant amount of your budget to digital marketing – the time is now. 92% of Singaporeans use...
by Brooks Manley | Aug 18, 2022 | Uncategorized
Leads aren’t Pokemon – you can’t catch them all. But a robust B2B marketing strategy goes a long way toward filling up your pipeline with qualified leads. If you’re stuck in a rut, we’ll show you 7 outbound B2B marketing strategies that will grow your pipeline...
by Brooks Manley | Aug 15, 2022 | Uncategorized
Best Digital Marketing Courses in Singapore & Online If you’re wanting to start a career in digital marketing or level up your current digital marketing career in Singapore, taking a digital marketing course is a great idea. But there are hundreds (maybe...
by Brooks Manley | Aug 1, 2022 | Uncategorized
Thinking about taking the plunge into digital marketing in the Singapore market? One of the biggest mistakes you can make is to dive into a campaign without really taking the time to plan, goal set, and strategize. We’ve put together a list of six vital...