by Marcus Ho | Feb 11, 2020 | Uncategorized
Running paid advertising campaigns gets your brand in front of the right prospects, drives traffic to your website and generates leads. While you can generate leads through email marketing, social media and other organic channels, there’s no denying that online...
by Marcus Ho | Feb 6, 2020 | Uncategorized
Most marketers spend an insane amount of time, effort, and money in creating new landing pages, content offers, and running ads. However, many of them tend to overlook the fact that their website can also be a great source for lead generation. What’s more, did...
by Marcus Ho | Jan 30, 2020 | Uncategorized
The state of B2B marketing has evolved dramatically over the past decade. Technological advancements along with changing buyer preferences and behaviors have led businesses to rethink their marketing strategies many times over. As a B2B marketer, you need to always be...
by Marcus Ho | Jan 18, 2020 | Uncategorized
Note: The post that you’re about to read below is a slightly edited version of a company-wide memo that I wrote for all staff members at Brew. As an agency, we’ve always strive to be transparent about the way we operate, and to publicly share our vision as...
by Marcus Ho | Jan 7, 2020 | Uncategorized
Leads are the backbone of every B2B business. Here’s an extensive list of how you can generate leads, grow your business and get closer to achieving your business goals. Everything B2B marketers do is an attempt to appeal to their target audience and generate...