by Marcus Ho | Jun 26, 2019 | Uncategorized
Some B2B marketers end up doing an incomplete analysis while defining their buyer personas. Because of this, their marketing efforts fail to be truly effective. So, here’s a comprehensive guide that will help you create your ideal B2B buyer personas. But first, let’s...
by Marcus Ho | May 30, 2019 | Uncategorized
Considering 40% of revenue is captured by organic traffic, marketers have enough and more reason to invest in boosting their search engine rankings and attracting more visitors. This space is highly competitive which calls for consistent efforts in maintaining high...
by Marcus Ho | Mar 5, 2019 | Uncategorized
It was barely a few years ago since I sold my digital media agency and then had to hopelessly witnessed the company’s downfall before deciding to take it over, and starting it from the ground up again. So when I took over the agency, I wanted to build the company in a...
by Marcus Ho | Feb 22, 2019 | Uncategorized
The social media world is continuously varying, fetching new trends, concepts, and guidelines every year. It’s also a fact that in many cases, the fluctuations aren’t swift or unforeseen, but rather slow and regular. Here we are talking about some predictable trends...
by Marcus Ho | Feb 9, 2019 | Uncategorized
With more than 200 aspects in Google’s algorithm, search engine optimization is the most complex process. However, the most challenging part about SEO is its constantly changing nature and rules that you must know. As search engines endeavor to enhance the search...