by Brooks Manley | Jan 31, 2022 | Uncategorized
At the heart of all of your sales and marketing activities is a proposition. You are offering something in return for their money. Every business has a selling proposition, but not all businesses have a unique selling proposition (USP). With so many options in the...
by Brooks Manley | Jan 10, 2022 | Uncategorized
The education sector gets more and more competitive with each passing year, while parents’ expectations for the application and enrollment process continue to rise. Yet you still need to bring in new students each semester. And to do so, you need to constantly be...
by Marcus Ho | Jan 3, 2022 | Uncategorized
Note: The post that you’re about to read below is a slightly edited version of a company-wide memo that I wrote for all staff members at Brew. As an agency, we’ve always strive to be transparent about the way we operate, and to publicly share our vision as an agency....
by Brooks Manley | Dec 13, 2021 | Uncategorized
If you Google the question, you’ll see this is a hotly debated topic. Many agencies here in Singapore have an opinion. Some will say the average cost per click is $2.32 SGD while others say it’s $0.93 SGD. Though these numbers aren’t drastically different, there are...
by Brooks Manley | Nov 23, 2021 | Uncategorized
We spend a lot of money on Facebook and Instagram ads each month for clients across a range of industries and sectors in Singapore. As a digital marketing agency, we help a lot of Singaporean businesses drive leads, sell products, and expand their brands. In the...
by Brooks Manley | Oct 26, 2021 | Uncategorized
We recently consulted a B2B company who was running a lead generation campaign but seeing little-to-no results. They had recently launched a new service in the HR space, but their target market wasn’t very familiar with it. They were running Google Ads to a landing...
