by Marcus Ho | Jan 30, 2020 | Uncategorized
The state of B2B marketing has evolved dramatically over the past decade. Technological advancements along with changing buyer preferences and behaviors have led businesses to rethink their marketing strategies many times over. As a B2B marketer, you need to always be...
by Marcus Ho | Nov 12, 2019 | Uncategorized
Email marketing is one of the most popular marketing strategies used by marketers owing to its simplicity, cost-efficiency, and effectiveness. However, you need to make sure that you choose your campaigns wisely. According to Statista, the number of email users in...
by Marcus Ho | Oct 10, 2019 | Uncategorized
The marketing and sales teams are ultimately working towards one common goal. Read on to know how you can motivate the sales team to be efficient and achieve more. The marketing and sales teams are ultimately working towards one common goal. In order to maximize...
by Marcus Ho | Aug 27, 2018 | Uncategorized
Instagram is one of the most profitable social networking sites that helps in a successful business. A prominent reason behind the same is that Instagram has featured accounts focusing on various niches including retails, electronics and fashion where businesses are...