by Marcus Ho | Nov 3, 2020 | Uncategorized
No business can survive without selling its products and acquiring loyal customers. As you’re striving to improve your products, you will also need to find creative ways to sell them. This is where B2B sales tools come in. With these tools, you can improve your sales...
by Marcus Ho | Oct 27, 2020 | Uncategorized
Some marketers believe search engine optimization only works for consumer brands (whut?!) I was recently speaking with the owner of a manufacturing firm. He was adamant that his audience didn’t use search engines to search for his services, and that SEO wouldn’t work...
by Marcus Ho | Oct 6, 2020 | Uncategorized
There may come a time when your company can’t achieve every marketing goal internally and you need to outsource a service – in which case, you must first shop around. However, in most cases, this turns out to be a daunting task. What if you don’t have the time...
by Marcus Ho | Sep 29, 2020 | Uncategorized
For the longest time, B2B marketing had the reputation of being bland and boring. Being highly technical and jargon-filled, it would most often than not cause eyes to glaze over. In this article, we’ll explore the 13 types of marketing collaterals you should...
by Marcus Ho | Aug 27, 2020 | Uncategorized
What are you more likely to read: a lengthy text article or an infographic on the same subject? It’s most probably going to be the latter. That’s the power of infographics. In this article, you’ll learn about the 8 types of infographics that B2B marketers can...
by Marcus Ho | Aug 16, 2020 | Uncategorized
A smart engine optimisation (SEO) strategy helps position your business in front of your target customers. It is an effective lead generation to harness the potential in the online market. The best SEO strategy encompasses tactics that boost your website’s position on...
